Our Retail Concepts
Explore the different ways to bring the Mister B experience into your retail space. Whether you're building a full lifestyle destination or adding a strong highlight within your shop, our retail concepts are designed to elevate your offer and connect with our sex-positive, style-forward community.
Mister B Concept Store
A Mister B Concept Store is a partner retailer that fully embraces the Mister B brand. It mirrors the look, feel, and customer experience of our flagship Brand Stores, featuring an extensive selection of Mister B products alongside select preferred brands.
Mister B Shop-in-Shop
A Mister B Shop-in-shop store is part of another brick & mortar retailer. A Shop-in-shop offers a smaller assortment then a Concept store.
A Shop-in-Shop can evolve into a full Concept Store as your Mister B business grows.
" I have been working with Mister B since 2012 and it is a smooth and trouble-free cooperation. Mister B offers key fetish products of both its own brand and other brands. The products are of the highest quality and the sales and after-sales service is problem-free. Without a doubt, Mister B is the leader in wholesale sales of fetish products in Europe. "
" Mister B! Al jaren een leuke samenwerking, altijd te vinden om dingen te bespreken en een fantastische service! Ook na aankoop kunnen we altijd bij jullie terecht voor support! "
" Working with our colleagues in Mister B is always a great pleasure and we are all huge fans of their great quality leather and latex gear! "
" The crew at Mister B make us feel more than just another customer. When dealing with Mister B, you are working alongside a team with over 30 years of experience with an invested interest in seeing your brand grow alongside their own. They go beyond the regular business relationship and make you truly feel like part of the Mister B family. "
" Our company and our specialised online shop TitanMen.eu have been working with the Dutch company MISTER B for more than 20 years. During these years we have built a strong relationship based on professionalism, experience and above all the unrivalled quality of Mister B products. I dare to say that the Mister B brand is the current leader in fetish products and education in Europe. "
" We have been cooperating with MisterB for more then a decade. We appreciate swift communication and delivery, obviously also wide range of high-quality products. Important is also flexibility and ability to accomodate to all the time changing conditions on the market. "
" We have been using Mister B Wholesale for over 18 years, and they have always been a serious and highly reliable partner when it comes to new products they identify as missing in our product range. Whenever we've needed help with shipping companies, they have also been very helpful and solution-oriented. In short, they are our most valued and trusted partner for our store, and a safe choice if you want quality, fast delivery, and excellent products. I give them my highest recommendation. "
" The collaboration with Mister B is so uncomplicated and satisfying. Orders are proceeded quickly. The whole staff is friendly and most supportive. In the rare occasion of an issue, it gets solved as quick as possible. I can say that working with Mister B is absolutely great. "
Mister B Concept Store
Curated. Immersive. Bold.
A Concept Store is more than a retail space—it’s an experience. These stores feature a curated selection of products built around a cohesive lifestyle theme. They’re designed to inspire discovery and create a strong emotional connection with customers. A true concept store showcases a mix of categories—fashion, fetish, home, grooming—blended together with visual storytelling and constant evolution.
What makes it a Mister B Concept Store?
A Mister B Concept Store is a partner retailer that fully embraces the Mister B brand. It mirrors the look, feel, and customer experience of our flagship Brand Stores, featuring an extensive selection of Mister B products alongside select preferred brands.
Request more information ? Click here
Prioritises the Mister B brand and lifestyle across the assortment, layout, and customer journey.
Offers a broad mix of Mister B products and related concepts tailored to the store’s location and audience.
Access to product knowledge sessions, sales training, and workshops to deliver the full Mister B experience.
Enjoy similar marketing and community engagement opportunities as Mister B Brand Stores.
Why go for a Mister B Concept store
Proven Sales Model
The Mister B Concept Store is built on a successful retail blueprint, combining premium products with strategic merchandising that drives traffic, boosts sales, and maximizes floor space.
Strong Brand Identity
Stand out with a strong, recognizable brand rooted in the global fetish scene, offering an authentic, sex-positive experience that attracts loyal, high-value customers.
Full Support & Flexibility
From store layout guidance to staff training and tailored product assortments, we provide ongoing support to ensure your Mister B Concept Store runs smoothly and stays profitable.
Want to bring the Mister B experience into your store?
Contact our Wholesale Team to explore partnership options.
Let’s build something strong together.
Mister B Shop-in-Shop
Branded Presence. Smart Integration.
The Shop-in-Shop (SiS) model allows you to integrate Mister B into your store with a dedicated branded area. This setup delivers a strong visual identity and focused product presentation while fitting seamlessly into your existing retail environment.
What defines a Mister B Shop-in-Shop?
A Mister B Shop-in-shop store is part of another brick & mortar retailer. A Shop-in-shop offers a smaller assortment then a Concept store.
A Shop-in-Shop can evolve into a full Concept Store as your Mister B business grows.
Request more information ? Click here
Typically covers 15–50% of your store’s floor space.
Offers a curated range of key Mister B collections and preferred brands.
Includes product training and support to ensure the right brand knowledge.
Mister B signage and merchandising create strong visibility within your shop.
Limited but impactful marketing options to boost brand presence.
Why choose a Shop-in-Shop?
SiS allows you to:
Create a distinct Mister B zone within your store without the overhead of a separate location.
Attract new customers who may not seek out a stand-alone fetish or lifestyle shop.
Benefit from brand recognition, emotional engagement, and spontaneous purchase opportunities.
Want to bring the Mister B experience into your store?
Contact our Wholesale Team to explore partnership options.
Let’s build something bold together.